Effects of Retail Channel Integration System †MyAssignmenthelp.com

Question: Discuss about the Effects of Retail Channel Integration System. Answer: Introduction: Zipra a new emergent mobile phone is launched which will offer distinctive features which are not provided by other mobile companies. The latest feature in ZIpra will be its augmented reality means the mobile will operate through the senses of human being. The Zipra mobile company and its associates will launch the product in upcoming month (Poetz Schreier, 2012). The phone will come with a display of 5.5 inches comes with a 5.50-inch touchscreen display with a resolution of 1080 pixels by 1920 pixels. The phone will be powered by the nexa-core Bionic processor and will be coming with 4GB of RAM. The phone will be the expandable memory of 64GB that can also be enhanced. As far as the cameras are concerned, the phone will be having the good quality camera with 16 megapixel back camera and 5-megapixel front camera. Young people will view this as latest technology model. Young people utilize will utilize Zipra for many reasons. Some of these reasons are to associate with companions, tune in to music and go on Facebook, MSN, Twitter and much more (Smutkupt, Krairit Esichaikul, 2010). There are likewise many gaming applications that interest to them. Zipra have progressed toward becoming a significant pattern with adolescents. Businessmen: Business individuals are exceptional will be captivated by Zipra items. All Apple gadgets have a business quality that is exceptionally helpful. These gadgets are utilized to complete work productively and to speak with customers effectively. What's more, sending records is simple and composed. Adults: Adults will likewise be one of the Zipra objective markets. Zipra is helpful to grown-ups for their regular needs, for example, telephone calls, outline, web association, records and cameras (Li Du, 2012). Conveying these little gadgets makes grown-ups live significantly less demanding for communicating day by day. Pricing and positioning strategy This strategy primarily concentrates on features of the product and customer benefits as well. Zipra will be focusing on the innovative and excellent features it has to attract the customer of the different market. This strategy is which is very much popular nowadays as it fulfills customer requirement (Nagle, Hogan Zale, 2016). This strategy also focuses on features which the product of the company is having and competitors are lacking behind for that Unique selling proposition. Pricing strategy: In the early on the phase of new item's life cycle implies bearing a lower overall revenue and to cost moderately low. Such a technique is adopted to create more deals and set up the new product in the market more rapidly. Penetration pricing is the evaluating method of setting a generally low starting time cost, regularly lower than the competitors market cost, to pull in new clients (Smith, 2012). The technique works at the desire that clients will change to the new brand due to the lower cost and innovative quality of the product. Penetration pricing is most regularly connected with an advertising goal of expanding piece of the overall industry or deals volume, as opposed to make benefit for the time being. Zipra will adopt this pricing strategy to attract new customers to purchase the product. The product will be priced at marginally lower than the price of competitors like Samsung, one plus and many more. The first and most clear plan to distribute Zipra is through "application stores" as an appropriation channel. There are a huge number of stores of application, including stores like the Android Market, Nokia's Ovi Store, and other, in addition to autonomous application store and many more (Ellickson, Misra, Nair, 2012). The Zipra phone will also be available with the retailer of the local market to increase the sale. The retailer will help in promoting the product excellently as the customer will be interacting more easily than online. So the availability of Zipra will be with local retailers as well (Oh, Teo, Sambamurthy, 2012). This enhances the experience for the end client since they don't have to know anything about their gadget sort. They simply move to the shop and purchase the product. Those connections can be enhanced through Facebook page, YouTube site, Twitter account or some other channel. Marketing offers Cash-back: Cash-back help a customer to get a discount of an extent of the price tag of products and enterprises gave that you finish the significant exchange through a connection on their site. A few locales likewise offer a "disconnected" cash-back benefit whereby Zipra phone will be sold at some cash-back offer (Westwood, 2010). Student concession: Student concession can be successfully utilized by Zipra as students are the target market for newly launched mobile phone. The student can be targeted easily by making them offering rebate or concession on newly launched products, as they are always looking for latest products. The student will help Zipra in enhancing the sales because if they are offered at special rate they will be influenced by the product price as well as features. The Zipra can offer the product to its target market through various sources and moreover, it can offer a discount on the product to attract the customers. The discount given should be unique in a way for instance purchasing two mobile together, hosting lucky draw and many more, so that more and more customers are attracted towards it. Ads given in broachers are both viable and pocket-friendly for Zipra than item commercials on magazines and daily papers, given the way that prime space on print media is exorbitant (Amit Zott, 2012). The brochures will increase the sale of Zipra in many ways extraordinary. Brochures will help Zipra hold the attention of clients, particularly on basis of new and old generation that are on a constricted spending plan. Substantial information and data can be picked up by your prospects and existing clients through Zipra site that it totally ought to be viewed as the foundation of image and advertising (Zwick Cayla, 2011). Company site is that place where it can host a assembly of people and will get a chance to convey image, culture and story. This is frequently where company prospects will settle on the choice to connect with organization further and make the people step in the promoting cycle to promptly buy an item, select in to get general substance or get the telephone and call. Promotion strategy: The flag space can be purchased on the significant web indexes. Advertisement space can be purchased on 'Pay per Click' technique which influences it to cost conservative. Banners are exchanged by a large number of the sites who trade the flag space with different sites in their system (Hui, et al., 2013). Zipra can utilize this to promote the latest technology product it is launching. The banners would be communicable and sufficiently appealing to influence the client to snap to and visit Company site. Promoting on TV enables Zipra to show and tell a wide gathering of people about the business, item, or administration. It enables the company to really exhibit the advantages of possession (Jiang, et al., 015). Zipra can indicate how item or administration functions and how it's bundled so imminent clients will recognize what to search for the purpose of the offer. In publicizing, it regularly takes various touch focuses to successfully impact buyers' obtaining conduct. After formation, there is a lesser requirement of maintenance and moreover convenience in adding new members. In joint venture it is easy to sell the business to someone else. It requires lesser procedural follow-up in comparison to the company (Baden-Fuller Morgan, 2010). There is a more relaxed structure in joint venture, as minutes procedure like the company is not required for taking board decisions in joint venture. There are also fewer business restrictions on many management related decision if compared with other business structure. It helps in shielding individual resources utilized as a part of business from claims against coordinated on business. A proprietorship and organization will be dangerous elements to begin. After some timeframe development and expanded piece of the overall industry, joint venture can change over their business to corporation form (Ramsey Selby, 2011). In takeover and merger; a joint venture can profit itself by procuring wiped out organizations giving the tax break to the business. A joint venture is an optimal structure for a business as it is easy, fast and simple to form. The registration process for joint venture can also be completed without appointing an attorney. The charge for filing registration fee in joint venture is very less. Projected income statement (in excel sheet): Zipra Profit Loss Statement Amount ($) 2016 2017 2018 Sales $300,00,000 $350,00,000 $420,00,000 Miscellaneous income $2,00,000 $70,00,000 $63,00,000 A. Total $302,00,000 $420,00,000 $483,00,000 B. Cost of Sales $196,30,000 $192,50,000 $273,00,000 C. Gross Profit (A-B) $105,70,000 $227,50,000 $210,00,000 D. Operating Expenses Salary $25,00,000 $27,50,000 $33,00,000 Rent $5,00,000 $5,50,000 $6,60,000 Insurance $10,000 $11,000 $13,200 Depreciation $20,000 $22,000 $26,400 Marketing expenses $3,00,000 $3,30,000 $3,96,000 Promotional offers expenses $5,00,000 $5,50,000 $6,60,000 Other $1,00,000 $1,10,000 $1,32,000 Total $39,30,000 $43,23,000 $51,87,600 Operating profit $66,40,000 $184,27,000 $158,12,400 Less: Interest $10,000 $10,000 $10,000 Profit before tax $66,30,000 $184,17,000 $158,02,400 Less: Tax @ 30% $19,89,000 $55,25,100 $47,40,720 Net Profit AT $46,41,000 $128,91,900 $110,61,680 References: Amit, R., Zott, C. (2012). Creating value through business model innovation. MIT Sloan Management Review,53(3), 41. Baden-Fuller, C., Morgan, M. S. (2010). Business models as models.Long range planning,43(2), 156-171. Ellickson, P. B., Misra, S., Nair, H. S. (2012). Repositioning dynamics and pricing strategy.Journal of Marketing Research,49(6), 750-772. Hui, S. K., Inman, J. J., Huang, Y., Suher, J. (2013). The effect of in-store travel distance on unplanned spending: Applications to mobile promotion strategies.Journal of Marketing,77(2), 1-16. Jiang, Y., Shang, J., Liu, Y., May, J. (2015). Redesigning promotion strategy for e-commerce competitiveness through pricing and recommendation.International Journal of Production Economics,167, 257-270. Li, K., Du, T. C. (2012). Building a targeted mobile advertising system for location-based services.Decision Support Systems,54(1), 1-8. Nagle, T. T., Hogan, J., Zale, J. (2016).The Strategy and Tactics of Pricing: New International Edition. Routledge. Oh, L. B., Teo, H. H., Sambamurthy, V. (2012). The effects of retail channel integration through the use of information technologies on firm performance.Journal of Operations Management,30(5), 368-381. Poetz, M. K., Schreier, M. (2012). The value of crowdsourcing: can users really compete with professionals in generating new product ideas?.Journal of Product Innovation Management,29(2), 245-256. Ramsey, M. S., Selby, D. A. (2011).U.S. Patent No. 7,881,959. Washington, DC: U.S. Patent and Trademark Office. Smith, T. J. (2012). Pricing strategy.Pricing Done Right: The Pricing Framework Proven Successful by the World's Most Profitable Companies, 55-78. Smutkupt, P., Krairit, D., Esichaikul, V. (2010). Mobile marketing: Implications for marketing strategies.International Journal of Mobile Marketing,5(2). Westwood, J. (2010).How to write a marketing plan(Vol. 36). Kogan Page Publishers. Zwick, D., Cayla, J. (Eds.). (2011).Inside marketing: Practices, ideologies, devices. Oxford University Press.

Project Management and Traditional Adaptive †MyAssignmenthelp.com

Queetion: Discuss about the Project Management and Traditional Adaptive. Answer: Introduction: Slush fund slack had been created by the previous CIO Davies just in case when the very vital projects at IVK could not be approved. The slush funds had been developed at IVK in order to get the IT project funds approved. The IT projects were not considered to be the primary functions rather they were just the supporting functions which faced trouble to get budgetary approvals from the department. To get budget approval for the IT projects that were very technical and did not deliver direct customer benefits were really tough to get approved in IVK. Moreover the IT projects were supposed to be very technical and the other departments were simply unable to understand, rather in some cases the approach that the company IVK adopted for funding the IT projects was that of preventive maintenance. This is the reason why Davies created slush funds to get these security related risks handled effectively (Wysocki, 2010). Davies being a technical person knew very well the kind of security risks might generate if the IT projects do not get implemented. He realised the importance and gravity of neglecting of IT projects in IVK that is why he thought of this idea of creating slush fund slack to get budgetary approval for the IT projects. During the IT project approval in which Barton made fun when he started criticising the way the project was presented Davies simply returned back in his shell during conflicts. This indicates that Davies, not being the one ready to take sole responsibility, will result in noose around everyones neck as everyone would get involved while decision making for the IT projects (Austin, Nolan, O'Donnell, 2016). The approach adopted by Davies was typically IT-based approach and not a management based approach. The approach adopted by Davies was technology oriented as he along with John both believed that there exists a security issue with the technology that was being used by Peoples. He believed that if there is any security risk that must be handled by receiving funds from IVK. But his approach being too much IT related which was simply did not go very well with other business units. He laid more emphasis on the security risks that might arise in totally IT language. Thus the way of communication of the security risks adopted by Davies did not clarify or show what adverse impact the security risks that are generated in IVK can have on the company as well as the customers. Thus the approach adopted by Barton that the IT spending needs to be in proper alignment with the IVK strategy and dividing the IT projects on the following basis is a better approach. Barton has adopted a consensus approach according to which IT is important aspect that assists the process implementation and the business units are the ones who decide the priorities. The approach followed by Barton does not suggest that it should take full control over the IT budget rather it believes in putting forth the IT point of view along with the business point of view. By adopting this approach all necks will be in the noose and in case any decision goes wrong everyone who is part of decision can be blamed and held responsible (Austin, Nolan, O'Donnell, 2016). Barton needs to act smart and should not take the entire budgetary control in his hands as suggested by Maggie as well as it will make him responsible for anything that goes wrong in the company. He should come up with a brilliant idea of getting fixed the whole decision making committee which should also engage the Board of Directors. Rather he should try to create a completely new IT budgeting process by proposing certain percentage of the total budget that needs to be allocated to the IT projects that belong to the mandatory category (Wysocki, 2010). The IT committee that he needs to propose should be of board level because demanding certain percentage of budget to be taken into control of IT is not a good idea. In this case again if anything goes wrong then only Barton will be held responsible because the noose would be around his neck only, being the sole person to make budgetary decisions. What he needs to do is support the formation of an IT Security Project which should empha size on the critical factors as well as the benefits that it will draw. IT Committee with board involvement will help in promoting the say of IT within the business units which will in turn help the organization also. Thus the risks associated with IT infrastructure will be decreased and will also make decision making simple and easy (Austin, Nolan, O'Donnell, 2016). Bibliography Austin, R., Nolan, R., O'Donnell, S. (2016). The Adventures of an IT Leader. Harvard Busines Press. Wysocki, R. K. (2010). Effective Project Management: Traditional, Adaptive, Extreme. Wiley Publishing INc.

Sample Essay Prompt for First Ten Chapters of Ozeki

Sample Essay Prompt for First Ten Chapters of OzekiIf you are a student who is preparing for the upcoming college entrance examination (AT exam), then you must take advantage of sample essay prompt for first ten chapters of Ozeki. Preparing essay material is a difficult task and if you don't make use of sample essays to guide you, then your essays will suffer in terms of creativity and style.You must make use of the copy function on your computer in order to check whether the sample essay prompts for first ten chapters of Ozeki contains any mistakes. You must also check whether the content is appropriate to your subject. If it is not, then you need to change it completely and find another sample essay prompt for first ten chapters of Ozeki that contains the same information.Most students use the sample essay prompts for first ten chapters of Ozeki as a guide when they write their own essays, which can be a great help when you write the essay well. The sample prompts include informati on about the beginning, middle and end of the story, along with other important facts.The first ten chapters of Ozeki are the most important of all chapters and it is vital to understand them thoroughly before writing an essay. The first chapter tells about the setting of the story, the setting of the school and its general atmosphere. It should describe the character of the main character and how the story is unfolding.The next chapter tells about the characteristics of the hero, some of the actions of the protagonist, his plan and other pig's activities. Then the second chapter describes the way the protagonist learns and his mind is affected by the events. The final chapter tells about the ending of the story.Lastly, it is also important to describe the kind of fight or combat the protagonist is engaged in. To do this, you must read the Japanese title. You need to describe the action from the perspective of the main character and how he views the scene. You must also mention what are the opinions of the protagonist and what you think about his plan and other pig's activities.In conclusion, the sample essay prompts for first ten chapters of Ozeki will be very helpful for students. You need to make sure that you are applying it to a proper context and following the prompts properly.

Christianity Essays (507 words) - Monotheistic Religions

Christianity Christianity is one of the most widely practiced religions in the world today. It is based around the belief of one supreme ruler, God. The main guide that Christians base their life around is a book called the bible which is a collection of books collected over 1000's of years. World wide it has around 2 Billion believers *. Its largest groups are the Roman Catholic Church, the Eastern Orthodox churches, and the Protestant churches; in addition to these churches there are several independent churches of Eastern Christianity as well as numerous sects throughout the world. The main and most important belief in Christianity is the belief in God, Jesus and the Holy Spirit. Christians also believe that when you die the soul, depending on whether you have committed yourself to God or not goes to Heaven or Hell. Christians also believe in the Bible and try to run their life as the bible tells them too. This specifically means following the Ten Commandments. The common practices in Christianity are based around the laws of the Ten Commandments. Most Christians also go to church on Sunday or attend a youth group of some sort. Christians are also usually heavily involved in charities, and many of the well known charities around, such as the Salvation Army are Christian organizations. Christians also believe in preaching the word of God to their friends, family and neighbors. They also believe in the importance of prayer and pray regularly. For Christians, holidays such as Easter and Christmas have special meaning; they celebrate the birth, death and resurrection of Jesus. It is on these days that nearly all Christians attend church or a mass of some sort. Depending on what denominations they have there are extra functions during the week, which Christians take part in, such as confession for Catholics and door knocking and the Mormons and Jehovah's Witnesses go door-knocking to preach the word of God. The main reason why I think people are attracted to Christianity is it is because it gives the people something to believe in something to strive for. Also I think a lot of people are introduced to this religion though schools or a youth group and they found something that appeals to them in it. Also it may be because Christianity doesn't discriminate against anyone, which is unlike many religions such as Islam. People may also become Christian because they have been brought up in a Christian family. Christianity also appeals to many people who are homeless or less fortunate than others because of the promise of a better life after death. Many people argue about proof of Christianity. Most peoples believe that the world is too good to be created just by chance and because of this they believe that there must be a supreme been responsible for our being. Many people also regard the Bible as being proof of Christianity, especially the New Testament. If 2 billion people follow Christianity there must be something in it that draws so many people. Whether it is the promise of eternal life or that anyone can become a Christian, or the fact that you belong to something Christianity is one of the largest religions in the world today and is still growing.

Acute Health Effect Definition

Acute Health Effect Definition An acute health effect is the effect caused by the initial exposure of a hazardous chemical on a human or animal body. When a hazardous materials acute health effect is listed, the effects are generally severe and dangerous adverse effects, but subside after the exposure stops. In contrast, chronic health effects persist following exposure, even if the exposure stops. Acute health effects typically appear immediately or shortly after exposure and occur after relatively high exposure to a hazardous substance. Examples of Acute Health Effects Common examples of acute health effects include: Allergic reactions (including anaphylactic shock)IrritationRashes or dry skinBurnsDermatitisMetal fume feverLethal Concentration (LC)LC50Hearing loss Note dermatitis may also occur as a chronic health effect. Lethal concentration is the amount of a substance that is immediately dangerous to life and may cause death. LC50 is the concentration of a substance that causes death to one half or 50% of test subjects.

One out line page using standard outline format Essay

One out line page using standard outline format - Essay Example People facing information overload sometimes try to manage by ignoring some of the messages, by responding inaccurately to certain messages, by delaying responses to messages they judge unimportant, by answering only a part of some messages, by reacting only superficially to all messages, or by taking less time with each messege. To overcome information overload, one needs to realize the information that not necessary, and make the necessary information simply available. Give information meaning rather than just passing it on, and set priorities for dealing with the flow of information. Some information is not necessary. This is scenarios where the information is difficult to handle. When formulating business messages, one should communicate both as a representative of an association and as an individual. There must adjustment of style and ideas so that they are acceptable to your manager. In reality, a person is asked occasionally to write or say something that you disagree with personally, some communicators finds difficult. Communicators are regularly faced With messages that struggle for attention. To overcome competition barriers, avoid making demands on a receiver who doesnt have the time to pay careful attention to your message. Make written messages visually attractive and easy to understand, and try to convey them when your recipient has time to read them. Oral messages are most efficient when you can speak straight to your receiver. Also, be sure to set aside enough time for significant messages that you receive. Business messages rarely have the benefit of the audience’s full and undivided attention. workforce of low status may be too cautious when sending messages to managers and may talk only about subjects they think the manager has interest in. likewise, higher-status people may deform messages by

IKEA Analysis Essay Example | Topics and Well Written Essays - 2500 words

IKEA Analysis - Essay Example Retaining competitive advantage is inevitable for firms to ensure profitability. This can be achieved by implementing effective management strategies and processes that allow them to conduct a thorough internal analysis of their businesses, such as benchmarking, value chain analysis etc., to name a few. For the purpose of this paper, benchmarking as a method of internal analysis is used and applied on IKEA. The process of benchmarking is of vital significance for organizations today, since it affords them the ability to compare their performance with that of their rivals or similar processes within their own organizations. The process was first used and introduced by Xerox Corporation, with a view to gain competitive advantage over their rivals in the industry, and capitalize on their strengths by overcoming their weaknesses and limitations (Zairi, 1996). The process of benchmarking is evolutionary in nature, whereby the companies involved begin by analyzing the various internal proc esses employed by them, and seek improvements in areas identified as problematic, thus ensuring best practices within the organizations (Wireman, 2004). Definitions: The concept of benchmarking has been widely used within the field of management and is defined differently by different authors. According to Zairi (1996: 35) "A benchmark refers to something that serves as a standard by which others may be served". However one of the most commonly and widely used definitions of benchmarking is the one developed by Xerox, which states describes benchmarking as "the continuous process of measuring our products, services and practices against the toughest competitors or those companies recognized as industry leaders" (cited in Kozak, 2004: 5). 2. Introduction: The global furniture retail industry comprises of various stakeholders and players. IKEA is one such international furniture retail chains, which dominates the global furniture market. It was founded by a Swedish furniture manufactu rer, Ingvar Kamprad, in the year 1943 (IKEA, 2012a). IKEA today, has grown into a global retail brand, with as many as 131,000 employees working in 41 countries across the globe, generating annual sales worth 24.7 billion Euros (IKEA, 2012b). IKEA, as is apparent from the statistics mentioned above, has come to become one of the most globally trusted and appreciated brands in the retail furniture industry. However by the turn of the 20th century, several new players entered the industry, thus making it imperative for the existing businesses to improve and enhance their product capabilities in order to retain their competitive positioning in the industry. In present day competitive climate, the firms within the retail furniture industry are required to lower their costs, improve product range and quality, and cater to a wide consumer segment spread across the globe, in order to increase their profitability. The situation is worsened with the highly volatile external economic environm ent, making it difficult for firms to offer good quality products at lower prices. Its core business mantra is â€Å"Low prices with meaning† which drives them to strive for lowering the costs of their